What is Article Marketing Quality Content

You hear a lot today about quality content in article marketing campaigns. 

Want are they talking about?  What is the difference between quality content and non quality content?  Why is this important?

First, let's explore why writing quality content  articles is important.  This brings up the age old battle of quality versus  quantity.  A article that has good content will have these elements in it.  The article will have real meat, (something that is important) be specific and teach the reader something.  The article without quality content will only be a rehash in very general terms of some common knowledge. 

Now let's look at the difference in terms of the views and response to the quality versus non quality or average article.  An average article might get posted or published in an article directory.  The real power comes into play when that directory puts it up for an RSS feed to hundreds of other directories, blogs and websites.  An average article probably won't be set to be distributed through the feeds. 

Ok.. so what have you got.  You have an article that is published.  Great, but depending on the traffic to that article directory  you may only get a few views per month.  Again if the article is average you may not receive any clicks on your link in your resource box.  Remember we write articles to drive traffic to our sites. 

Let's look at the difference when you write a quality article.  That article gets published and is feed to hundreds of other article directories, blogs and sites.  Now you have an article which has meat, is specific and teaches your reader something.  The reader wants to know more so they click to your site. This one article will get views  from each of the other hundred or more places it has been distributed to.

So let's sum up what we know so far.  I will be conservative. A quality article will be distributed and could bring you 300 to 500 views per month.  With a 10% click rate you have 30 to 50 targeted buyers per article per month directed to your site.  Targeted buyers is another key element we will deal with later.  A non quality article may bring you 5 to 10 views per month.  With the same click rate, which you won't get,  you will be lucky to get 1 buyer per month. 

Now it gets interesting.  Can you write 40 quality articles.  Let's just say you can, remember the articles only have to be 500 to 700 words.  This article is already too long, but I have to finish the point.

Let's take 40 times an average of 400 views.  That equals 16,000 views per month.  With a 10% click rate because the article was interesting and taught your reader something, you have 1,600 targeted buyers to your site every month.  Keep in mind, this is now on auto pilot.  Those targeted visitors keep on coming to your site while you take a vacation. 

Since this traffic is made up of targeted buyers we will assume a conversion rate of 15% because it is not unusual to have a conversion rate of around 20% if the traffic is very well targeted.  So...lets add it all up.  You will receive 240 sales per month.  I will assume the average profit to you on your product or service is $35.00.  You could possibly net $8,400.00 per month.   It is being done every day.

Now before you start counting the money let me explain.  Most articles posted or published are not quality content.   Every now and then you run into a great article.  Most people believe quantity is better than quality.  They are dead wrong and the super affiliates clean up because of this misconception.  I could write a whole chapter in a book about quality targeted traffic  versus quantity.

Since you have stayed with me this far and I think I have taught you something,  I'm going to throw you some red meat.  I mean the kind of red meat that wolves from all around come running for.  There is a great in dept case study of an author that has 199 live articles and received 387,845 views with 56,486 clicks to his/her site.  The numbers are still climbing.  They don't even count the organic traffic from search engines to the sites because of the back links.

Check out both these links.

Full Case Study Here is How You Work SmartSerious Article Marketing/Underground

BACK TO ARTICLES