Tips For List Building - 1   

List Building - 7 Reasons "Do or Die" Reasons For Using A Professional Autoresponder 

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Never under estimate the power of a paid professional autoresponder. I've seen businesses crumble, profits lost and reputations smashed by people using free autoresponder services.

So you that you never have to suffer the same fate here are 7 "do or die" reasons for using a paid, professionally hosted and managed autoreponder system.

1. Helps you leverage JV opportunities...

When you have a highly responsive list of subscribers (worth around $1 to $3 each) you can negotiate higher affiliate commissions when promoting someone's product to your list.

You simply must have a professional autresponder to manage these mailings (your reputation will depend on it).

2. Gives you cash on demand...

Having a responsive list of subscriber's means that you can generate cash whenever you send them an email message. Why take risks with a free autoresponder?

3. Adds value to your business...

Your subscriber lists can add huge extra value to the net worth of your business.

If you decide to sell your business your list of responsive subscribers will increase the amount of money you'll get for it. A professional autoresponder gives you the peace of mind needed.

4. Manages a critical business asset...

Over time your autoresponder lists of subscribers become your businesses biggest most valuable asset. Would you trust this asset with a free autoresponder service that could break down or disappear overnight, without notice?

5. Sends follow-up emails automatically...

You can pre-load your autoresponder with a series of sequential email messages. You then specify when each follow up email should be sent out to your subscribers. (Whilst a free autoresponder can do this, how reliable will it be?)

6. Delivers your valuable content for you...

You can pre-load your autoresponders with email messages that help you enhance your sales and marketing messages. This could be by giving away content, promoting your own products and making affiliate product recommendations.

7. Set and forget...

An autoresponder system will automatically add people to your autoresponder list databases when they subscribe via an opt-in form. Then automatically follow-up on them whilst you focus on managing and developing other areas of your business.

Right now I have one question for you...

"Is the autoresponder service you're using free or paid?"...

If it's free I highly recommend you reconsider this strategy because it's floored from the start. If you're using a paid professionally managed and hosted autoresponder service then my hat goes off to you for making exactly the right choice.

Which are you?

List Building - 3 Breakthrough Steps To A Responsive Subscriber List 

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I've always been impressed with those people who could build a list of 5,000 subscribers then give up their day job. All because their list was so responsive to any offer they made them.

Then I figured out their secret and boiled it down into 3 easy to follow breakthrough steps.

Step 1: Make sure you're using a professionally hosted autoresponder service like GetResponse.com.

This is where you have to spend some money because your entire business will depend on the reliability of your email system.

What you want to avoid are the free autoresponder services, because as you become more successful at list building the more there is at risk.

Your professionally hosted autoresponder will do 3 things, it'll be easier for your subscribers to manage their subscription with you. More of your emails will get through to them. And you'll be able to track your results more effectively.

Step 2: As soon as a subscriber joins your list ask them a question in their first email. The question would be something like... "what's your single biggest problem about (enter your subject here)".

Then you use the feedback you get from your subscribers to decide what content and offers you should be sending to them.

Step 3: Write a full months worth of follow-up email messages to add to your autoresponder that's a 50/50 mix of content and offers.

In step 2 we asked your new subscriber a question, now we take their questions and answer them to replace and build on your first months worth of follow-up messages.

Your answers to their questions gives you your content. And you'll also know exactly what products to recommend and offers to make that help them solve their problems.

As you create more content just add it to your autoresponder. Eventually you'll have an autoresponder with at least a years worth of content, recommendations and offers.

When you follow these steps you'll soon find that people will be more likely to listen to you and take your advice.

Will you be able to give up your day job too? That's down to how well you can put these steps into action and how good you are at building your list.

Now you know how to make your list more responsive all that's left is to get more subscribers to join your list by focusing on your list building.

List Building - 5 "Breakthrough" List Building Tips For Newbies 

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One of the biggest problems anyone getting started online as an Internet Marketer is building their first list.

If you've never heard of list building before it's simply a list of names and email addresses of people who have specifically requested information from you.

It's this list of names and email addresses that is the foundation of your online business because it gives you the ability to drive traffic to any website at any time.

Think about that for a second... any website at any time. That website could be a sales letter to your product, an affiliate product recommendation, or even just your blog.

Hopefully by now you can see just how critical it is to get started building a list of subscribers to help you grow your online business.

Here are 5 breakthrough list building tips that'll help you get started...

Tip 1: At the very least you need to have a website. It doesn't have to be anything fancy, just a landing page with a headline, some bullet points and an opt-in box. It's the opt-in box people enter their names and email addresses into to get the information you promise them on your website.

Tip 2: You must have a professional autoresponder account (and I don't mean an auto-reply email address either). This has got to be a professionally hosted autoresponder system that sends out sequential emails and helps you manage your list.

Tip 3: The emails you send people after they join your list (through your autoresponder) must be informative and useful to keep people reading them. If you don't provide anything of value your emails will not get opened, your list will become unresponsive and your business will surely fail.

Tip 4:  Another must is to use what's called "double opt-in subscriptions". Here's how it works... People enter their details into your opt-in form. They then get an instant email from you (your autoresponder system sends this to them) that asks them to click on a link. By clicking on this link they're confirming their request to receive information from you by email. Depending on how you've set up your follow-up emails they'll then automatically get their first email from you.

Double opt-in subscription is an essential part of list building because it protects you from spam complaints, "Joe jobs" and all other kind of problems and abuse.

Tip 5: Don't ever, ever, ever buy lists of email addresses until you know exactly what you're doing. It's when you mail out to these lists that the real problems can begin, so my best advice is to stay well away from buying lists of email addresses.

Instead start build your list yourself using the tips I've given you above. The key to successful email marketing, list building and ultimately successful business building is it's all about quality and not quantity.

List Building - The Hidden Law of Subscriber Expectation 

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One of the most interesting psychological triggers I've ever seen that gets people to subscribe to your list is the law of expectation.

The fact of the matter is we subscribe to a newsletter or e-course because we expect to achieve a specific results in exchange for our name and email address, right?

We subscribe based on what we "perceive" will be the end result of our subscription.

For example...

We subscribe to weight loss e-courses because we "expect" to see the results of a slimmer figure.

We subscribe to newsletters on search engine optimization because we "expect" to see the results of a top 10 position in Google for our websites.

We subscribe to blogging e-courses because we "expect" to become a better blogger as an end result.

I'm sure you get the idea, the list is endless.

Simply put we subscribe to a list because we "expect" to see some kind of desirable outcome as a result.

Know that you know about this previously hidden law how are you going to persuade people to join your list? Will you be persuading people to join because it's all about weight loss, SEO or blogging or because of the end results gained?

You aren't selling facts you're selling end results. Always approach the offers you make to your potential subscribers from the end and not the beginning.

Ask yourself this simple question...

"What does my new subscriber want to achieve by joining my list?"

Always, always, always focus on the "results" your subscribers want to gain by joining your list. Do this and you'll quickly find yourself with much higher conversions on your squeeze pages and subscribers who stay subscribed longer.

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